Powered by Women
As pop culture puts strong female characters on a pedestal, the world is finally starting to imagine a world run by women.
Industry: Travel
Tagging Reality
People are making better use of physical objects to unlock virtual interactive content.
Retail Theater
The physical in-store experience, enhanced by social media, will drive loyalty and purchase.
Social Artivism
Artists are using social media to make stronger statements and support social causes that matter to them.
Co-Curation
The connectivity of the digital world has made it possible for people to pool their expertise and resources, and curate more effective content and insight.
Charitable Engagement
Charities combine fundraising with engagement to inspire loyalty among supporters.
Real-Time Logistics
Online conversation allows instant logistical & supply chain adjustments for brands.
Social Loneliness
With so many of our social interactions occurring online, many feel an increasing sense of loneliness in the real world.Â
Pointillist Filmmaking
As new technology makes it easier for professionals and amateurs alike to make their own films, filmmakers will take advantage, weaving user-generated content together into bigger narratives.
Brutal Transparency
As consumers demand transparency from brands, marketing campaigns are being more straightforward and honest in their communications strategies.
