Ethnomimicry
Observation of human behavior and social interaction is inspiring some of today’s greatest tools and products.
Industry: Retail
Social Loneliness
With so many of our social interactions occurring online, many feel an increasing sense of loneliness in the real world.
Pointillist Filmmaking
As new technology makes it easier for professionals and amateurs alike to make their own films, filmmakers will take advantage, weaving user-generated content together into bigger narratives.
Addictive Randomness
Creating “random” or unexpected content creates more engaging consumer experiences.
Locationcasting
Consumers are broadcasting their locations and creating geo-targeted marketing opportunities in the process.
Employees as Heroes
Large and small brands are demonstrating their humanity by celebrating the stories and lives of their employees.
App-ification of the Web
Innovative mobile applications allow consumers to bypass the web for transactions and leisure activities.
