Every year our team curates the most interesting and impactful trends shaping culture and business. On this site, you can browse all of the trends from the past nine years by category, industry or year.

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Crowdsourced Innovation

Brands are turning to crowdsourced platforms to collect ideas from consumers.

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Rise of Curation

Brands that curate the information they share carefully are winning more trust and attracting more attention from consumers.

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Desperate Simplification

Information overload is leading consumers to seek simplification in all aspects of their personal and professional lives.

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The Non-Obvious Insights Newsletter
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Get the Stories (and Insights) You’ve Been Missing. Skip the obvious and anticipate the future with our weekly newsletter. Each Thursday, you’ll receive the 5-6 most fascinating and overlooked stories of the week curated from hundreds of sources by Rohit Bhargava, along with an insightful, brief summary. Join over 25,000 subscribers and sign up today.

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