Approachable Luxury
Luxury is no longer defined by scarcity and privilege, but rather more down-to-earth authentic human experiences that create unforgettable moments worth sharing.
Trend Longevity Rating
an exceptional prediction that grew more true over time
How this trend held up
Alongside luxury that was approachable was luxury that was even more out of touch, designed for the Overwealthy, as described in our 2019 prediction.
Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.
Where It Led
This trend evolved into a megatrend.
In 2020, Approachable Luxury was identified as one of the past trends that evolved into the megatrend Human Mode: Tired of technology that isolates us from one another, people seek out and place greater value on physical, authentic and “unperfect” experiences designed with empathy and delivered by humans.
Explore The Human Mode Megatrend →
