First Coined In 2011
Crowdsourced Innovation
Brands turn to crowdsourced platforms to collect ideas from consumers in exchange for the reward of recognition, financial earning, and simply being heard by the brands they purchase from every day.
Trend Longevity Rating
C+
Graded C+ in 2026 ·
a partial prediction that evolved differently than expected
a partial prediction that evolved differently than expected
How this trend held up
The growth of platforms for idea generation to problem solving continue, but the original narrow brand-oriented focus of this trend failed to account for other types of marketplaces.
Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.
