
I do love a good billboard story, and this one is almost magical ... a billboard that can take the noise from a busy city and convert it into electricity. It's all a promotion for the Peugot 208 electric car and it's so smart. The short video about how they did it is worth watching.

This is a fun quick post from a psychologist who helps people better control their eating - and it talks about the difficulty of listening for a living and trying to maintain some balance so you don't internalize every patient's feelings as your own. There's some good advice in here of value for the rest of us who aren't necessarily helping people professionally, but do need to grow our own empathy and ability to be the sort of person that others can confide in.
Want More Non-Obvious Ideas?
The Non-Obvious Insights Newsletter brings you the five or six most fascinating and overlooked stories of the week, with a quick take on why each one matters.
One email every Thursday. No spam, unsubscribe anytime.
The Non-Obvious Insights Newsletter
The most interesting stories of the week, and why they matter. Join more than 100,000 readers.
One email every Thursday. No spam, unsubscribe anytime.