Artificial Influence
Creators, corporations, and governments use virtual creations to shift public perception, sell products, and even turn fantasy into reality.
Trend Longevity Rating
a strong prediction that largely held up
How this trend held up
While Artificial Influence keeps rising, we are seeing subtle and direct ways that people are fighting back against this manufactured influence and demanding more authenticity.
Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.
Where It Led
This trend evolved into a megatrend.
In 2020, Artificial Influence was identified as one of the past trends that evolved into the megatrend Attention Wealth: In the information economy, our attention is our most valuable resource, leading us to be more skeptical of those who manipulate us to get it, and instead seek out and trust those who communicate in more authentic ways.
Explore The Attention Wealth Megatrend →
