
After a year of curation and reading, as well as plenty of heated conversations this past week along with wonderful suggestions - I'm happy to share that my team and I just announced the final Longlist of the top 50 business books of the year. To put together this list, we reviewed more than 300 suggested books and it wasn't an easy selection. Next week on Monday we will be announcing the final shortlist of just 15 books, along with our selections for the top five books of the year in five categories: Most Entertaining Book, Most Important, Most Useful, Most Original and Most Shareable of the year.

We hear about click fraud but you've likely never seen how it actually happens, until you read this story which takes you inside the illegal world of click farms and offers an inside look at the shadow industry threatening the credibility of the entire online advertising industry.

For my international friends trying to understand America, I'll probably send them this story. Everything about it is perfectly American, from the 10 year long unresolved legal challenge, to the attitude behind getting the statue commissioned, to the free speech defense of his right to do it.
Want More Non-Obvious Ideas?
The Non-Obvious Insights Newsletter brings you the five or six most fascinating and overlooked stories of the week, with a quick take on why each one matters.
One email every Thursday. No spam, unsubscribe anytime.
The Non-Obvious Insights Newsletter
The most interesting stories of the week, and why they matter. Join more than 100,000 readers.
One email every Thursday. No spam, unsubscribe anytime.