Every year our team curates the most interesting and impactful trends shaping culture and business. On this site, you can browse all of the trends from the past nine years by category, industry or year.
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Shoptimization
New mobile apps and startups allow consumers to optimize the process of buying everything from fashion to medical prescriptions.
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Healthy Content
Healthcare organizations feel pressure to create more useful and substantial health content to satisfy increasingly demanding and empowered patients.
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Retail Theater
The physical in-store experience, enhanced by social media, will drive loyalty and purchase.
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Tagging Reality
People are making better use of physical objects to unlock virtual interactive content.
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Social Artivism
Artists are using social media to make stronger statements and support social causes that matter to them.
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Real-Time Logistics
Online conversation allows instant logistical & supply chain adjustments for brands.
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Medici Marketing
Insight from a variety of disciplines can be pooled to make marketing more engaging, creative or useful.
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Measuring Life
Tracking tools and wearables offer personalized data to monitor and measure daily activities.
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Pointillist Filmmaking
As new technology makes it easier for professionals and amateurs alike to make their own films, filmmakers will take advantage, weaving user-generated content together into bigger narratives.
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